Keita Mobility Factory SL –  On-demand cycling support service for safe cycling routes to school for students and champions

Challenge: How to promote sustainable transport habits among minors and their families?

Target Group: Youth; Families

The on-demand cycling support service aimed to provide safe, supervised cycling and walking routes to school for students, using the Lane Patrol community app to coordinate bikebus and pedibus services across three schools. These services offer families a safer, active alternative to traditional school bus convoys, promoting healthier and more sustainable commuting options.

Co-creation efforts involved close collaboration with schools, families, local police, the city council, and the local NGO Fundació Marianao. This partnership explored the potential for a “bicycle library” to provide bikes to children who do not own one, increasing accessibility to bikebus services. Routes were co-designed based on data collected regarding usage and safety, highlighting that pedibus services may appeal more due to many students living within walking distance, underlining the importance of flexible and adaptable service models. The pilot successfully engaged key stakeholders, building trust and credibility through local council involvement. Data gathered through the Lane Patrol app contributed to creating safer itineraries and informed a smart plan to improve cycling infrastructure safety in Sant Boi del Llobregat. Approximately 130 families answered the surveys. These insights will guide further development and scaling of the service.